There are some little tricks of the trade you can use when trying to bring readers around to your point of view. And none of them involve dangling a watch in front of their eyes or asking them to stare a spinning, spiraling wheel. Ethos, Pathos, and Logos are rhetorical devices. Ethos is moral character, meaning when ethos is used the writer is trying to persuade the reader that the character is a good guy. Pathos is emotion. It gets the reader to stop thinking and start feeling. Logos means reason. Logos is logic, where all the details come together and make sense. EssayGuide Terminology: http://www.shmoop.com/literature-glossary/ethos.html Learn more about writing on our website: http://www.shmoop.com/essay-lab/
A primer on the Aristotelian framework that still remains a cornerstone for changing minds and generating compliance. To go further, see the follow-up video, An Introduction to Kairos, at: https://www.youtube.com/watch?v=kA8pKAmxNzs
Writing Class Presentation
Persuasive Appeals by Bruce Goodner (2008)
An explanation with examples of the rhetorical devices ethos, pathos, and logos and how to recognize them.
In this video: Derek Ouyang, Stanford 2013 www.acabee.org
An explanation of the three persuasive appeals: logos, ethos, and pathos Created using mysimpleshow – Sign up at http://www.mysimpleshow.com and create your own simpleshow video for free.
View full lesson: http://ed.ted.com/lessons/how-to-use-rhetoric-to-get-what-you-want-camille-a-langston How do you get what you want, using just your words? Aristotle set out to answer exactly that question over two thousand years ago with a treatise on rhetoric. Camille A. Langston describes the fundamentals of deliberative rhetoric and shares some tips for appealing to an audience’s ethos, logos, and pathos in your next speech. Lesson by Camille A. Langston, animation by TOGETHER.
Persuasion is best achieved through three motivational appeals described by Aristotle: ethos, pathos, & logos.
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