A primer on the Aristotelian framework that still remains a cornerstone for changing minds and generating compliance. To go further, see the follow-up video, An Introduction to Kairos, at: https://www.youtube.com/watch?v=kA8pKAmxNzs
There are some little tricks of the trade you can use when trying to bring readers around to your point of view. And none of them involve dangling a watch in front of their eyes or asking them to stare a spinning, spiraling wheel. Ethos, Pathos, and Logos are rhetorical devices. Ethos is moral character, meaning when ethos is used the writer is trying to persuade the reader that the character is a good guy. Pathos is emotion. It gets the reader to stop thinking and start feeling. Logos means reason. Logos is logic, where all the details come together and make sense. EssayGuide Terminology: http://www.shmoop.com/literature-glossary/ethos.html Learn more about writing on our website: http://www.shmoop.com/essay-lab/
In this video: Derek Ouyang, Stanford 2013 www.acabee.org
Aristóteles escribio sobre la retórica, o sobre el arte de lograr persuadir a las personas, basados en tres argumentos: Ethos (talante del orador), Pathos (pasiones del público) y Logos (conocimiento); junto a tres géneros de discursos, para lograr convencer a otros: Deliberativo, Judicial y Epidictico. Es bueno, volver a leer esta libro base de la retórica, en estos tiempo de conexión permanente, para entender a los discursos y los demás medios que pretenden influir en nuestra voluntad.
Persuasive Appeals by Bruce Goodner (2008)
View full lesson: http://ed.ted.com/lessons/how-to-use-rhetoric-to-get-what-you-want-camille-a-langston How do you get what you want, using just your words? Aristotle set out to answer exactly that question over two thousand years ago with a treatise on rhetoric. Camille A. Langston describes the fundamentals of deliberative rhetoric and shares some tips for appealing to an audience’s ethos, logos, and pathos in your next speech. Lesson by Camille A. Langston, animation by TOGETHER.
An explanation of the three persuasive appeals: logos, ethos, and pathos Created using mysimpleshow – Sign up at http://www.mysimpleshow.com and create your own simpleshow video for free.
Ethos, pathos, and logos in public speaking give an important introduction to Aristotle's Rhetoric that we can use to improve the persuasiveness of your presentations and public speaking. FREE 7 Instant Tips for Confident & Composed Public Speaking http://bit.ly/2M1NfVE-SpeakingTips Ethos: Personal credibility. We can establish our credibility with good character, expertise, credentials, and qualifications. Ideally, the speaking is a living example of what he or she is speaking about. Pathos: Appeals to the audience's emotion. We can appeal to our audience's emotions through vivid language, metaphors, stories, and real-life examples. Logos: A sound argument supported by evidence We can build a sound argument through high-quality research of facts and statistics and maintain a tight or close relationship between our claim and the evidence we use to support that claim. In Aristotle's Rhetoric book, he discusses these three terms to describe the three primary ways or persuasive appeals or devices we can use to reach audiences and be persuasive. Rhetoric, as an area of study, is the earliest systematic study of communication and public speaking and presentation skills.
An explanation with examples of the rhetorical devices ethos, pathos, and logos and how to recognize them.
Wesley Callihan tells the story of Cicero and Varres, and how Cicero used Rhetoric to convince his audience that Varres was wrong. We can see the three branches of good rhetoric: Ethos (appeal to authority), Pathos (appeal to emotion), Logos (appeal to reason). This excerpt is taken from The Historians, a unit from the Old Western Culture curriculum on the great books of Western Civilization. Full post: http://romanroadsmedia.com/2016/01/cicero-on-rhetoric/